CSPs need to radically change and become more open – study

A new study of enterprises’ attitudes to purchasing IT services reveals that unless telcos radically change their approach and become more open, innovative and collaborative they will miss out on a multi-billion dollar revenue opportunity. New research conducted by BearingPoint//Beyond validates the multi-trillion-dollar enterprise ICT sales opportunity facing Communication Service Providers (CSPs). The study surveyed 250 decision makers in enterprises in Europe, Asia and the USA, and found that 97% of organizations were willing to purchase ICT services from CSPs. The study also investigated the approach and changes 100 CSPs are making to address this massive opportunity with their enterprise customers. The BearingPoint//Beyond’s study casts doubt on operators’ readiness and willingness to act on the enterprise opportunity.

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