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Direct Carrier Billing (DCB) growing and offers alternative revenue stream
- Thursday | 6th August, 2020
As its direct role as a content retailer has diminished, DCB (Direct Carrier Billing) offers an alternative revenue stream according to Juniper Research. Carrier billing vendors should focus on expanding their partnerships with digital service providers; enabling consumers to pay via carrier billing, capitalising on the growing trend of monetisation via subscription. While carrier billing spend on physical goods is established in the Far East, the research has identified emerging opportunities for carrier billing vendors in North America. Total spend over direct carrier billing will reach $100 billion for the first time by 2025; rising from $37 billion in 2020. Related article: Direct carrier billing will see huge boost in the next year or twoThe Juniper Research complimentary whitepaper, Direct Carrier Billing: Mitigating the Impact of COVID-19 is available here and the full research details here.
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