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Facebook advertising boycott campaign goes global
- Tuesday | 30th June, 2020
(Reuters) – Organizers of a Facebook Inc advertising boycott campaign that has drawn support from a rapidly expanding list of major companies are now preparing to take the battle global to increase pressure on the social media company to remove hate speech. “The next frontier is global pressure,” Steyer said, adding the campaign hopes to embolden regulators in Europe to take a harder stance on Facebook. Jessica Gonzalez, co-chief executive of Free Press, said she has contacted major US telecommunications and media companies to ask them to join the campaign. Facebook said its investments in artificial intelligence have allowed it to find 90% of hate speech before users report it. Steyer said they will urge global advertisers such as Unilever and Honda, which have only committed to pausing US ads, to pull their Facebook ads globally.
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