India’s Paytm to big tech firms: stop treating India like third-world market

Both Google and Facebook compete with Paytm in India’s fast-growing digital payments landscape. Paytm’s chief executive Vijay Shekhar Sharma said that these “big tech” companies need to stop treating India like a “third-world market”. Sharma also urged India’s domestic entrepreneurs to call out the unfair enforcement of policies by these global firms. Last year, Sharma accused Google of “arm-twisting” after Paytm was barred from Google Play Store for several hours for alleged violation of its antigambling norms. Several companies in India’s pharma and financial services sectors are restricting official communications to emails or personal messages instead of WhatsApp.

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