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SK Telecom drops the term ‘telecom’ – is it an industry trend?
- Monday | 30th September, 2019
“A term ‘Telecom’, which gives an impression that the company is a common carrier, should be excluded from the company name,” he said. The company also indicated that it might change the ‘T’ brand for its apps (such as T Map and T Map Taxi). While SK Telecom is mooting dropping the telecom, BT has spent three and a half years simplifying its logo into a plain BT contained in a circle, moving it away from the ‘global’ symbolism it previously used. Telecoms companies are not alone in changing their names. Do you recall what became of the company formerly known as BackRub and what we now call Brad’s Drink?
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