Streaming is now mainstream but people are going to get hurt

In a world where platitudes about customers being king, content being king and [insert name of latest trend] being king, the truth of the first two just hit. While that is going on, Google just launched Stadia, its streaming service for games which, according to the company, does away with the need for everything except a decent broadband connection. There is a part of this that veterans of the technology world will look on and shake their heads about. But now is the official starting point for a world where streaming is how everything arrives. In the long run, streaming is clearly now mainstream but in the shorter term, the streaming battles between the tech giants and the King of Content will be fascinating to watch.

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