Upstream connects 215 million in emerging markets to internet

A European company is beating Facebook to the punch by making free mobile internet access available to 215 million consumers in emerging markets. London-based mobile technology specialist Upstream has surpassed the 200 million milestone after making its services available through seven mobile operators in five South American and African countries. Facebook’s free internet access initiatives in emerging markets ran aground due to regulatory issues, and in India the service was withdrawn following protests and government intervention. The company’s Zero-D platform works in partnership with mobile network operators to allow users free internet access within an advertising-funded service. Within the service, users receive free, unlimited access to a search engine, a localized and global news service, and a messaging platform.

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