Chennai: The Tamilnadu government recently announced the fixing of MRP of 15 Covid essential medical products including hand sanitisers PPE kits N95 masks and surgical gowns. This is similar to the orders released by the Kerala government in May and by Maharashtra government last year. This is while India already has a national pricing regulator for medical devices in NPPA which has issued several advisories from time to time to address the issues of national interests and priorities. The last one was when it took cognizance of the profiteering done on the sale of oxygen Concentrators and capped the margins to reduce prices. According to Pavan Choudary chairman and director general MTaI “we are at a critical juncture in the fight against Covid and the government and industry are trying to rally together to overcome this situation. At such a time decisions taken without consulting with the industry will lead to confusion. Kerala Tamilnadu and Maharashtra have fixed prices at different points which may create risk of products being sold at multiple price points across the country. This will lead to companies incurring additional costs and logistical challenges due to re-labelling and may disrupt the availability of these essential products. Companies may also choose not to market the product in the territory where the costs and complexities overweigh the benefits.” “The points at which the prices have been capped seem irrationally low which may make this market unviable for the industry. Another concern is that this may deprive the frontline healthcare workers of access to good quality protection compromising their safety” he added.

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