BJP to hold mega influencers meet to woo voters

  • | Monday | 22nd April, 2024

The BJP will hold a mega influencers meet next week in the national capital in a bid to woo voters and increase the ambit of their voter outreach through social media ahead of the Lok Sabha elections on Saturday. Realising the power that social media holds, the BJPs Delhi unit chief Virendra Sachdeva said, Social media is a very potent tool to send across any message and there are a large number of users on platforms such as X, Facebook and WhatsApp, among others, that need to be reached. "The influencers meet will help us bring those supporting us together for coordinated, organised publicity and campaigning on different social media platforms," he said. The meeting is expected to be attended by 1,000 influencers, he said. Social media influencers are people from various fields who actively use the various platforms to express their views and opinions and have a large number of followers. The party aims to bring together social media influencers who are in alignment with the BJPs ideologies and propagate their policies and programmes. These social media celebrity, who are not associated to the saffron party per se, will help reach the party a wider voter base helping the party in turn to take forward the beneficial schemes and achievements of the Prime Minister Narendra Modi led BJP government ahead of the general election 2024 to be held in Delhi on May 25. Several senior BJP leaders are likely to attend the meeting, said another leader. Such events are crucial before the elections and a similar meet was held before the 2019 Lok Sabha polls, he added. Delhis seven Lok Sabha seats will go to the polls in the sixth phase on May 25. The BJP won all the seven seats in the 2014 and the 2019 elections. Barring two time MP Manoj Tiwari, all the faces are new. The saffron party has fielded Bansuri Swaraj from New Delhi, Manoj Tiwari from East Delhi, Praveen Khandelwal from Chandni Chowk, Kamaljeet Sehrawat from West Delhi, Ramvir Bidhuri from South Delhi, Yogendra Chandolia from North West Delhi and harsh Malhotra from North East Delhi seat. AAP and the Congress -- both constituents of the opposition INDIA bloc -- are contesting the general elections in an alliance in the national capital this time. The Congress has fielded candidates in the North East Delhi, North West Delhi and the Chandni Chowk seats while AAP is contesting from East Delhi, West Delhi, South Delhi and New Delhi. Congress has announced its candidate from three seats- JP Agarwal from Chandni Chowk, Kanhaiya Kumar from North East Delhi and Udit Raj from North West Delhi.

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