An increasing number of women are going for aesthetic gynaecology treatments to address problems that they were earlier embarrassed to talk about. She said that 40% of Indian women may be suffering from these conditions but hardly 4% would be seeking help. But now as awareness is on the rise, more and more women are seeking help," said Dr Ajmera. "Earlier, women would suffer in silence due to embarrassment and seek help only when it became unbearable. "It is also a myth that only the well-off are seeking help of such facilities..