Summary:
While campaigning for the 2017 assembly election, Prime Minister Narendra Modi himself promoted the "Hu Chhu Vikas" slogan. The Gujarat BJP has launched "Main Bhi Chowkidar" campaign. The Congress’s ‘Chowkidar’ campaign is a direct attack on him. "Hiren Banker of the Congress IT cell said that though the BJP had tried hard, it was not able to produce anything to match the popularity of the "Vikas Gaando Thayo Chhe" Banker said. With the campaign directly attacking Modi, whose home state is Gujarat, the Gujarat BJP has sought to wrest the "Chowkidar" advantage from the Congress..