Assembly polls: Parties field Punjabi singers, bank on their popularity to woo voters

Chandigarh | Sunday | 23rd January, 2022

Summary:

Chandigarh, Jan 23 (PTI) Top Punjabi singers have descended into the electoral scene in Punjab, courtesy political parties seeking to cash in on their popularity to woo voters.

With Punjabi pop culture witnessing a heady rise, political parties believe that fielding popular singers will pull in crowds and connect them with the people.

While the Congress has fielded Popular Punjabi singer Shubhdeep Singh Sidhu, better known as Sidhu Moosewala and considered close to party state unit chief Navjot Singh Sidhu, from Mansa, singers Anmol Gagan Mann and Balkar Sidhu will be the AAP candidates for Kharar and Rampura Phul constituencies, respectively.

Punjab will go to the polls on February 20.

With the Election Commission (EC) ban on rallies and roadshows by political parties following a surge in COVID-19 cases, top singer and now Congress’ poll candidate Moosewala had been holding meetings.

The EC on Saturday extended the ban on physical rallies and roadshows till January 31 in the five poll-going states, but allowed public meetings with a maximum of 500 people in the constituencies going to poll in the first two phases and relaxed door-to-door campaign rules.