Summary:
Whether it is West Indies Cricketer Chris Gayle grooving to Champions or New Zealand player Inderbir Singh Sodhi crooning to Tenu Suit Suit Karda, the app content is viral. One of the most downloaded application on Google Play among youngsters worldwide, Tik Tok has a staggering figure of over 200 million users in India alone and has gained popularity in a short span of time across India. Paras Tomar, an actor and popular TikTok content creator, who is famous for his hashtag #ParasKeNushke has a following of 1.6 million and posts three to four times a week. Speaking about his experience on the app, he mentions, “I like the app for its studio-quality videos and number filter options. Sachin Sharma, director of sales and partnerships at TikTok India, mentions why the app saw an unexpected growth in just two years after its launch in India..