Summary:
The move, however, will not increase the overall number of liquor shops in the city. Contrary to the crowded road side liquor shops, there is no stigma attached in shopping at the hypermarkets as people go there for a variety of goods and products, sources said. Telangana government, as a part of its excise policy, allowed Spencer’s and Metro to open exclusive outlets to sell Indian Made Foreign Liquor (IMFL) and Foreign Liquor in select outlets and upmarket areas. A source in a hypermarket said that 40 per cent of customers who visit their liquor outlets are women attracted by the ease, privacy, ambience of the premises and well laid out ensemble. Even male customers prefer these quiet places with the informed sales persons around to explain nuances of various brands..