Summary:
Jodhpur, Rajasthan, India (NewsVoir) EduSocio tech startup, XOOG has raised USD 150K in their pre-seed round with a series of institutional and individual investors investing in the startup.
The strategic investors who participated in this round were Seetharaman Thiruvenkatam, Kavitha Seetharaman, Prasad Prabhakaran and Prashanth Prabhakaran.
The round also saw further participation from existing investor Marwari Catalysts, India’s fastest growing startup accelerator.
The seed capital will be utilised for improving the value proposition by enhancing the ecosystem for talent showcasing and enrichment, to onboard more users using performance marketing and growth hack, expand their product engineering team and to accelerate its product-led growth in order to expand its footprint in India as well as globally.
Founded by Karishma Seetharaman and Ritvik Raj Prasannakumar in 2020, XOOG is building a safe ecosystem for talent showcasing and enrichment.
The startup provides a Safe Social platform with skill clubs for students to showcase, compete and earn rewards.
Based in Bangalore, this gamified reward-based platform enables students to be a part of various skill clubs like Rubik’s, Art, Music and more, showcase their skills, achievements on a safe feed, get rated by their peers, participate in challenges & competitions and earn real life rewards and scholarships.
In today’s date, where students learn various skills from various educators, EdTech organisations or the courses but the hard truth is that the parents are not really aware of their kids interests, progress , or where they stand among their peers.
Also, most of the time students dropout after learning the basics due to lack of a structured roadmap with an end goal, lack of knowing where they stand and lack of a structured approach on how to improve further.
To rectify this situation, XOOG has an innovative ranking mechanism and algorithm for above mentioned skills which makes it a trustable, safe, engaging and fun brand with community focused for parents and students to understand more about their skills, progress and interests and enable them to make better decisions when it comes to their future in education.
Commenting on the fund raise, Karishma Seetharaman, Co-founder & CTO, XOOG says, “We have always wanted to do something in the field of education because it is one area where we can make a huge impact in a lot of lives.
On today"s date it is painful to see students labelled as failures at the age of 10-12 based on their academic performances but we wanted to make a difference by letting students shine at what they were born for.” She further elaborates, “To make this vision a reality, with XOOG we help students showcase their skills, their daily learnings, achievements and progress to the world, get rated by their peers, enhance their future and earn scholarships and rewards in return.
We are hereby delighted to receive this tremendous support from the strategic investors who have not only provided us with their financial support but also understand our business model deeply to support our vision of making talented individuals of tomorrow by giving them the right opportunities today.” Accelerated by Marwari Catalysts, XOOG was selected out of 500 startups in the accelerator’s cohort program, ‘Thrive’.