Summary:
Jodhpur, Rajasthan, India (NewsVoir) Unwind Mind announces the closing of its pre-seed funding round, wherein it raises Rs.
2 Cr.
at a Valuation of Rs.
15 Cr.
with participation from strategic investors, including Yogesh Chaudhary and Marwari Catalysts.
Unwind Mind is a D2C venture aiming to enter into D2C fashion brands.
Further, the startup will use the funding to aid and enter into the D2C fashion super-specialized category to become the market leader.
The D2C ecosystem in India is growing exponentially due to factors like increasing first-time internet users and evolving consumers" expectations, who are willing to experiment with new products and prefer personalized and direct engagement with brands.
In this context, Surendra Rajpurohit, Founder & CEO of Unwind Mind, says, "India"s D2C (Direct-to-consumer) market has been buoyant due to several successful startups, and the sector is poised to become a $100 billion addressable market by 2025.