Online fish sale gets momentum in Bengal

Kolkata | Saturday | 17th March, 2018

Summary:

| Photo Credit: REUTERSmore-inThe traditional fish market is shifting to digital space with online order of fish and doorstep delivery slowly becoming the norm in KolkataBesides there is West Bengal government’s ‘Smartfish’ app for online shopping of fish. The West Bengal government’s ‘Smartfish’ app to book fish online was launched earlier this year by the State Fisheries Development Corporation. “This is the first time a government organisation has launched a fish app to sell varieties of fish. Using the app, one can get fish delivered at doorstep in any form — fillet, dressed, dry or pickle. SFDC Director Soumyajit Das had said after the app was launched in January, that 22 varieties of fish, seven categories of dried fish and fish pickle would be sold through this app..