Summary:
The recent past has in fact showcased many women leaders who demonstrated these values leading their countries, organizations & families out of chaos. This Women’s Day, Platinum Evara pays an ode to women leaders who embody these values, who lead people in the right direction through tough times. Led by social the brand has even leveraged LinkedIn - asking women leaders who believe in the same philosophy to stand by in support and amplify this stance. These values come instinctively to most women & we thought what better than women’s day to mark them, to celebrate them. In addition, PGI works globally with collaborative partners running extensive marketing programmes in the four main platinum jewellery markets of China, Japan, USA and India..