Summary:
Mumbai, Maharashtra, India – Business Wire India • The deal spanning from November 2021 to September 2023 will also give Sony Sports Network exclusive rights to produce clips and highlights throughout the tenure • E-sports and Breakdancing will make their debut in the 2022 Asian Games as full medal sports while Cricket will be back after 11 years in the T20 format ? Sony Pictures Networks India, (SPN), has acquired the exclusive media rights for the 2022 Asian Games from November 2021 to September 2023.
This association will give SPN exclusive rights to broadcast the 19th edition of the Asian Games on its sports channels across India and the subcontinent including Pakistan, Sri Lanka, Bangladesh, Nepal, Afghanistan, Bhutan and Maldives and will also be available on their premium OTT platform, SonyLIV.
The deal spanning from November 2021 to September 2023 will also give Sony Sports Network exclusive rights to produce clips and highlights throughout the tenure.
The 2022 Asian Games will take place from September 10 to September 25, 2022, in Hangzhou, Zhejiang, China and five co-host cities.
The multi-sporting event will feature 40 sports with a total of 61 disciplines, including Olympic sports like swimming, archery, athletics, badminton, equestrian, fencing, football, hockey, judo, kabaddi and much more.
E-sports and breakdancing will debut in the 2022 Asian Games as full medal sports after being approved by the Olympic Council of Asia (OCA) this year, while Cricket will be back at Asian Games in T20 format to raise the excitement of the viewers.