Summary:
GREATER NOIDA: The 11th edition of Indian Fashion Jewellery and Accessories show (IFJAS) at India Expo Centre and Mart Greater Noida which kick-started on Monday, July 16, boasts innovative designs and new yardsticks in costume and fashion jewellery, semi-precious, imitation and ethnic jewellery . Major buyers at the event are from USA and Europe.“The aim of the show is to promote market as well as create awareness for Indian fashion jewellery and accessories sectors about their unique designs, raw material and finishes. North East, Eastern, Western, Central, Northern and Uttarakhand where primary producers from these regions/states will display their wide range of fashion jewellery and accessories products prevalent in respective region,” said Verma. Organised by Export Promotion Council for Handicrafts (EPCH) the three-day B2B event from July 16 -18 was inaugurated by MP Mahesh Sharma on Monday, where nearly 250 exhibitors are participating from across the country including north east, eastern region, north, west and Uttarakhand. Such participation are vital in order to avail the opportunity and to increase the span of export market as well as brand building of regional craft clusters where manufacturers and crafts persons get an opportunity to display their products,” said Rakesh Kumar, executive director EPCH.Kumar adds that the objective of show is to promote prevailing fashion jewellery products by artisans of indigenous regions..