The Yogi Adityanath government in Uttar Pradesh has decided to spread awareness and publicity regarding road safety through UP State Road Transport Corporation buses. Slogans and messages promoting road safety will be placed on the backs of the Roadways buses, aiming to reach a wide audience. With this, the state government aims to raise awareness about road safety among the general public. A sum of Rs 10 crore will be allocated to the UPSRTC for this initiative. This decision was approved in an important meeting chaired by Uttar Pradesh State Road Transport Corporation Chairman and Principal Secretary (Transport) L Venkateshwarlu. Senior officials from the Transport department and the road transport corporation participated in the meeting. During the meeting, there was a discussion about increasing revenue in the year 2024-25. The principal secretary (transport) gave approval to allocate Rs 10 crore to UPSRTC from the road safety fund of the Transport department for the promotion of road safety messages behind all the Roadways buses. This money will be used to promote road safety messages through all the buses operating across the state. Currently, the UPSRTC operates 11,800 buses across the state, out of which 2,500 buses are on election duty. Efforts will be made to raise public awareness through slogans and messages about road safety behind all these buses. These messages will include reminders for people to drive on their side of the road, wear seat belts while driving, not to drink alcohol while driving, and other road safety-related messages. The Uttar Pradesh government and Transport department are working seriously regarding road safety. Under this, Road Safety Fortnight is also organised from time to time. Recently, Road Safety Fortnight was held from April 22 to May 4, in which people were made aware to follow road safety and traffic rules through large-scale activities. Under this, camps were organised for health and eye examination of drivers near toll plazas on national highways, while action was also taken to install retro-reflective tape in tractor trolleys at toll plazas. Initiatives were taken through the Road Safety Club and volunteers to educate youth under 18 about refraining from driving. Two-wheeler riders were reminded of the necessity of wearing helmets, avoiding stunts, wrong-way driving, and speeding. People were also encouraged to abstain from using mobile phones while driving.

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