SPIC opens first model fertiliser retail shop News Today

  • | Wednesday | 2nd December, 2020

Chennai: Southern Petrochemicals Industries Corporation Limited (SPIC) recently inaugurated a model fertiliser retail shop (MFRS) in Chettukuzhy Idukki district Kerala. SPIC is the first private fertiliser company to set-up an MFRS in the state. The shop is set up in association with Horti Research Centre LLP a dealer with a network of over 4000 farmers. Also known as Kisan Suvidha Kendra the Indian government introduced the concept of MFRS in the 2016-17 budget. Ashwin Muthiah chairman SPIC and AM International said “The retail initiative is a way to get closer to our end customer – the farmer and to understand their needs better.”

Chennai: Southern Petrochemicals Industries Corporation Limited (SPIC) recently inaugurated a model fertiliser retail shop (MFRS) in Chettukuzhy Idukki district Kerala. SPIC is the first private fertiliser company to set-up an MFRS in the state. The shop is set up in association with Horti Research Centre LLP a dealer with a network of over 4000 farmers. Also known as Kisan Suvidha Kendra the Indian government introduced the concept of MFRS in the 2016-17 budget. Besides selling quality fertilisers at a genuine price MFRS will provide a range of consulting and agriculture-related services for enhanced farm productivity. Ashwin Muthiah chairman SPIC and AM International said “The retail initiative is a way to get closer to our end customer – the farmer and to understand their needs better.”

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