PVR INOX has announced a groundbreaking pricing strategy that promises to make cinematic indulgence more accessible than ever before. At the heart of this groundbreaking initiative is the remarkable offer of mainstream movie tickets priced at an astonishingly low rate of just Rs 99. People can now enjoy the latest blockbusters on the big screen without breaking the bank. This move is poised to democratize cinema-going, making it accessible to a wider audience than ever before. For those craving a touch of luxury and comfort, PVR INOX is offering recliner seats in the mainstream for a mere Rs 199, allowing movie buffs to kick back and relax in style while enjoying their favorite films.   Expressing his enthusiasm for the occasion, Gautam Dutta, Co-CEO PVR INOX Ltd, said, Movies hold a special place in the hearts of Indian audiences, celebrated with unparalleled zeal. We are thrilled to further amplify this celebration by commemorating Cinema Lovers Day, drawing inspiration from the success of National Cinema Day   Notably the celebratory offer of ₹99 is applicable to all mainstream cinemas for all movie screenings booked for the 23rd of February 2024, across various Indian cities, with the exception of the southern states, excluding Karnataka.

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