Contactless payment chips now embedded in fashion wearables

Mastercard and Tappy Technologies are collaborating to enable contactless payments through fashion wearables by embedding their respective technologies into a range of accessories, starting with analogue watches by Timex Group. Tappy’s patented contactless payment chips can be embedded into virtually any fashion accessory, transforming them into payment-enabled wearables. By partnering with Mastercard, Tappy can integrate its technology platform with Mastercard Digital Enablement Service (MDES) to tokenize payment credentials when consumers use their mechanical or digital watch or wearable to make a purchase at any merchant that accepts Mastercard contactless payments. The first fashion-forward brand to embed these payment technologies into their wearables is Timex Group. Offering a simple, single entry-point to a wide portfolio of specialized programs, Mastercard Accelerate offers start-ups and emerging brands support and assistance for every stage of their growth and transformation, including market entry and global expansion.