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Multiservice subscriptions to take off in 2021, some bumps along the way
- Monday | 18th January, 2021
According to Juniper Research’s 2021 Tech and Telco Mega Trend report, Multiservice subscriptions will increasingly take centre stage over the next year or so. Of course, we see some evidence of this already, as Amazon Prime and Apple, among others, launch multiservice subscriptions. The same will happen in multiservice subscriptions, except this time let us hope that there is a little more marketing creativity and flair involved. We will likely see more creativity from the likes of Amazon, Apple and Google than we did from telecoms companies. Whatever the bumps along the way, we agree that a strong movement in multiservice subscriptions is highly likely over the next few years as we get bored of too much picking and choosing between subscriptions to find what we need at the price we want it.
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