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OSS – making men feel more masculine and in command
- Monday | 30th September, 2019
I’ve just finished reading Small Data, written by Martin Lindstrom, a fascinating book that espouses forensic analysis of the lives of users (i.e. small data) rather than using big data methods to identify market opportunities. When exposed to a surfeit of data, men tend to feel more masculine and in command. The following paraphrasing doesn’t seem completely at odds with most of the OSS that we interact with – “[the OSS ] strafes its viewers with an almost hysterical amount of data and details.”And if what Lindstrom says is an accurate psychological analysis, does it mean:The OSS GUIs we’re designing help make their developers “feel more masculine and in command” or Our OSS operators “feel more masculine and in command” or Both. Intriguingly, does the feeling of being more masculine and in command actually help or hinder their effectiveness?
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