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Salesforce partners with Alibaba to make China inroads
- Friday | 26th July, 2019
(Reuters) – Salesforce.com Inc said it will partner with Chinese e-commerce company Alibaba Group Holdings Ltd, as the US cloud-based service provider looks to make inroads into the Chinese software market with its products. “Alibaba will become the exclusive provider of Salesforce to customers in mainland China, Hong Kong, Macau and Taiwan, and Salesforce will become the exclusive enterprise CRM product suite sold by Alibaba,” the company said in a blog. The Customer Relationship Management (CRM) platform that San Francisco-based Salesforce intends to sell in the regions include Sales Cloud, Service Cloud, Commerce Cloud and Salesforce Platform, the company said. Partnering with Alibaba, which has a large cloud service business itself, offers Salesforce access to China’s vast online population via its marketing channels but also potentially brings Salesforce closer to full compliance with China’s laws regarding data security. “Salesforce’s partnership with Alibaba is another example of international cloud vendors finding solutions to offer privacy-compliant software services to serve their customers in China,” she added.
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