India is a diverse state and its diversity can be seen in every form, from cuisines to architecture to fashion. Everything is unique and has its distinctiveness. The fashion industry is growing at a rapid state, it’s a business of net INR 20,000 crore and is looked by world from every corner. In fact many fashion experts include traces from Indian fashion like our headwear, jewelry, fabric, print and much more.

With NYOOOZ let’s have a look at some fashionable hubs in the country

Delhi

Delhi is popular among people, especially the youth, as it is considered Indian equivalent of East Village in New York. It has a bohemian touch to it and has people from all over the country. People can wear their comfiest of clothes and not feel out of place as Delhi has adopted grunge and hippie cultures very well. The city is brimming with cafes, boutiques and art galleries. The items are available according to the location you choose to shop.

Chennai

Chennai is one of the trendiest cities in the country. Its conventional culture holds traces from the British, Portuguese and Dutch which can be seen in its arts, architecture and shopping. The traditional sarees made of fine silk are popular throughout the country. Kanchipuram sarees vary in cost depending upon the sophistication of work, colors, pattern, material used like zari (gold thread) etc. The silk is also acknowledged for its quality and craftsmanship.

Kolkata

The city popular for its literature, art and heritage it’s a city full of creativity and enthusiasm.  Bengal was closely knit with the Mauryan legacy Being one of the four main kingdoms that existed during the time of Mahavira and Buddha, it still preserves their values. Without prior judgment, the traditional attire of Bengal is a manifestation of the influences it draws from the ideologies it has witnessed.   The state has produced some renowned designers like Sabyasachi Mukherjee, Bibi Russell and Rina Latif. The traditional wear like Garad silk sarees, Jamdani, Tant, Sournachuri or Baluchuri Saree are among the popular traditional sarees which have gained popularity not only in India but across the borders too.

Chandigarh

When it comes to Chandigarh it’s all about vibrancy, colors and glitter. Also, the folk music and dances of different communities can be seen at various occasions. The Punjab region has a flourishing industry in coarse cotton cloths including lungi, khes, datahi, chadders, coasting, shirting, curtains, susi, tehmats, durris, towels, dusters, patkas etc. 

Shillong

Shillong is chiefly an agrarian society but with the development and modernization, it is now open for manufacturing, mining, and tourism. The customary attire of this beautiful city in the North East reflects the exquisiteness and serenity of the hills. A Khasi woman is more likely to be dressed in ‘Jainsem’, a two-piece dress affixed at the shoulder and enclosed with a shawl known as ‘Tapmohkhlieh’. The dress makes the residents look stylish and smart.

Well, after this what do you think to incorporate into your wardrobe? Don’t forget to share with NYOOOZ.